The Cloud Accounting Blog


-Simplify, Techify, Solve-

Loads of useful information and advice for your business.

Resources to create respectful client relationships, learn best practices, vet applications and general cloud knowledge.

Client Engagement - Cloud Security - Cloud Technology - Efficiency - Marketing - Musings - QuickBooks Online

Client Engagement, Efficiency Kellie Parks, CPB Client Engagement, Efficiency Kellie Parks, CPB

The Power of Client Collaboration and Communication

We work for our clients, but unlike many businesses, we need to collaborate to accomplish things. It’s not like many businesses where the interactions are transactional. Without cooperation on shared tasks and clear communication, we can not complete our work for them, and our workflows will remain incomplete, which is super frustrating.

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Musings Kellie Parks, CPB Musings Kellie Parks, CPB

The Messy Middle Of Change - Part Two

I am big on change; I am always iterating on my business models, app stack, systems and processes - so, of course, that means there are trials along the way.

But as I love to say (so much so that I have trademarked it) “Change is hard. Not changing will be harder.”

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Cloud Security Kellie Parks, CPB Cloud Security Kellie Parks, CPB

Protect Your Mobile Devices - Six Lessons Learned From A Stolen Phone Adventure

In September, amidst the joy of celebrating a wedding in Ireland, my husband and I encountered a hiccup: his phone was stolen. As we navigated through the aftermath, we gleaned valuable insights that I'd like to share with you to safeguard your devices and data. Here are six key lessons learned from our stolen phone adventure.

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Musings Kellie Parks, CPB Musings Kellie Parks, CPB

The Messy Middle Of Change - Part One

I am in the messy middle of a change, of a few changes, actually. I decided to hit myself up with honing my niche and all the required process updates, along with rationalizing two of my workhorse techs. I wanted to start 2024 off fresh, but I may have been a little ambitious.

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QuickBooks Online Kellie Parks, CPB QuickBooks Online Kellie Parks, CPB

QBO Tech Tip - QBO In-cell Calculator

I have been working in QBO since 2012, and I didn’t know that you could complete calculations right inside transactions until 2014. That's two years of dragging out my calculator that I’m never getting back! I don’t want any of you to miss another minute of math efficiency.

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Marketing, Musings Kellie Parks, CPB Marketing, Musings Kellie Parks, CPB

You Are Not A Water Bottle

The way we market our services is often “water bottling”. We have lulled ourselves into services that every bookkeeping and accounting firm provides. 

But what if you engage in some navel-gazing of yourself and your firm and figure out your unique qualities?

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Musings, Marketing Kellie Parks, CPB Musings, Marketing Kellie Parks, CPB

Crunching Numbers and Boosting ROI: The Undeniable Success of Email Marketing

I have blogged for more than a few years but what is fairly new to me, is my email campaigns. I didn’t think the effort-to-outcome ratio would make it worthwhile. I didn’t have a clear enough outcome of why I would send out emails. I wasn’t sure how to bring value to subscribers. And I was worried about being intrusive to people’s inboxes. Sound like you?

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